Case study: The Caribou Coffee created on Pinterest
Caribou Coffee is the second largest specialty coffee and espresso retailer in the US. In addition to handcrafted beverages, Caribou serves up inspiration to fuel their customers' days. But to create their latest coffee blend, they turned the tables and collected Pinspiration from their customers.
Learn more about the coffee created on Pinterest, including the 5-story "Living Pinterest" board and the millions of impressions the campaign earned, in our newest case study.
Introducing a new Follow button
Helping people find the latest Pins from their favorite brands and publishers on Pinterest is an important way for them to discover stuff they like, and we're hoping to make that easier today with an updated Follow button.
The new Follow button will pop up a small dialog with a preview of your account's latest Pins — and your visitors won't ever have to leave your website to follow you. Once someone follows your account, they'll start seeing your Pins in their home feed. Learn more on our blog.
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